BlackBerry model is coming again to the smartphone market as soon as once more. The revival is, nevertheless, courtesy a Texas startup named OnwardMobility that has expertise in constructing safety options for presidency and enterprise prospects. The brand new BlackBerry cellphone will likely be a 5G system – that includes a bodily keyboard and embrace a listing of enterprise-focussed security measures. The brand new growth comes somewhat over six months after earlier BlackBerry model licensee TCL Communication introduced that it might stop the gross sales of BlackBerry-branded gadgets beginning August 31.
OnwardMobility is ready to launch the primary 5G BlackBerry smartphone, based mostly on Android with a bodily keyboard, as early as the primary half of 2021. The cellphone will debut in North America and Europe. Nevertheless, there’s no readability whether or not it might additionally attain different markets at a later stage.
OnwardMobility has partnered with Foxconn subsidiary FIH Mobile to supply the brand new BlackBerry cellphone, the corporate stated in an announcement. The brand new cellphone is touted to be a “feature-rich 5G-ready” mannequin with options to boost productiveness. It’s seemingly aimed toward enterprise prospects, who demand safety alongside good options.
“Enterprise professionals are wanting to safe 5G gadgets that allow productiveness, with out sacrificing the person expertise,” said Peter Franklin, CEO of OnwardMobility. “BlackBerry smartphones are recognized for safeguarding communications, privateness, and knowledge.”
Particulars in regards to the specs of the brand new BlackBerry cellphone are but to be revealed. Nevertheless, Franklin in an interview with The Register said that it might include a redesigned “clean-sheet keyboard.” The cellphone can be promised to obtain long-term help.
The 5G BlackBerry cellphone can be stated to have aggressive pricing. This implies that it would not be one thing that would tackle the likes of Samsung Galaxy Note 20 or the upcoming Apple iPhone 12. As a substitute, it’s more likely to be a mid-range providing.
“We’re excited that prospects will expertise the enterprise and authorities degree safety and cellular productiveness the brand new BlackBerry 5G smartphone will provide,” stated John Chen, Government Chairman and CEO, BlackBerry, in an announcement.
This is not the primary time when BlackBerry model is making a comeback within the smartphone market. The model confronted a troublesome combat following the growth of Android smartphones and finally signed a licensing deal with TCL Communication in December 2016. It additionally partnered with Optiemus Infracom in February 2017 to supply and promote Android smartphones in India, Sri Lanka, Nepal, and Bangladesh. Particularly for Indonesia, it tied up with BB Merah Putih.
Nevertheless, in February, TCL Communication announced that it might not promote BlackBerry-branded cellular gadgets. Different model licensees have additionally maintained silence since October 2018 – after the launch of the BlackBerry KEY2 LE that emerged because the final cellphone introduced underneath the model that was earlier recognized for premium cellular gadgets.
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